by Jerry | Sales & Marketing
Most sign business owners have very few issues when it comes to running their small business, but yet they struggle to market it effectively. Marketing is done best went it is relevant and personalized to your customer base. When using direct mail marketing, you should try to be engaging, and interact with the reader, like when having a conversation. Here are 4 tips to do so.
by Chris | Business Strategies
One of the curses of running a small sign making business is that I fear I will never again have control of my email inbox. The constant stream of messages fling in, taking up space on my computer screen and cluttering my already full inbox is enough to drive me crazy, some days. Other days I take a deep breath and apply these methods to help me cope with the daily onslaught of emails.
by Jerry | Business Strategies, Sales & Marketing
“Why can’t I use Hotmail or Gmail or any one of the more widely known email providers for my business email account?” Stop to consider a few things that could change your mind. Every time you send an email, you have the possibility of free advertisement.