When people are getting started with sign and graphic design software, sometimes it can be a little intimidating. The first time people look at Illustrator, it can seem like a big scary monster that will never be defeated. Instead of trying to defeat it, try to think in terms of taming it. Better yet, opt […]
I liked the video below, taken from one of his recent articles, because it concentrates on logo design, a basic element of a fine sign design. It’s easy to just slap vinyl letters on a substrate; anyone can do that. But to design a sign that communicates and fulfils a need for your sign customer… that separates the true signmaking professional from the amateur. And many sign shops are involved with logo designs because our customers tend to be small businesses.
Patterned Heat transfer film or “HTV” is growing in popularity and seems to be an enduring trend. A visit to etsy.com or Pinterest shows a large variety of available printable HTV patterns from simple to complex. It’s an inviting market with lots of creative and commercial appeal. You might think you need Photoshop and a […]
The topic for this article comes from our Decorated Drinkware webinar. Lots of attendees wanted to know how to design graphics that ‘look right’ on mugs and tumblers. The designing for drinkware solution applies to decorating curved surfaces, but has applications in standard signage also. What do you do as a graphic designer when your […]