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by Chris | Sales & Marketing
Encouraging your customers to be more diligent with sign usage at their business will result in more business for them, and more business for you. What are the benefits of using a variety of signs to advertise businesses? Visibility for starters. When your sign shop enables businesses to get themselves out there through carefully designed signs, their customers and the community become more familiar with their business. Use the following questions to encourage your small sign business customers to examine their company’s visibility with the aim of increasing their range.
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by Jerry | Sales & Marketing
The thought of completely satisfying your customers might seem a little far fetched, but there are a few tips that might help you to attain just that. FuelNet’s Joe Calloway shares three tips for helping your customer satisfaction and, in turn, your customer loyalty, last.
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by Jerry | Sales & Marketing
Small signmaking businesses have the advantage of being able to attend to customers on a level that bigger businesses can’t. Part of the draw of working with small sign businesses for many customers is the quality customer service they receive. Although most small businesses are stellar customer service providers, there is always room for improvement.
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by Chris | Design and Layout, Sales & Marketing
Have you ever made a presentation to a committee/boss/client who could not converse in words? It goes like this: “Hmm. Mm-hmm. I’m not sure what I want, but I’ll know it when I see it.” And, “I can’t tell you what I like, but I know what I don’t like.” Is the problem the “stupid client”, or you, the sign designer?
