When faced with pressure from family, friends or self to throw in the towel, close up the sign shop and apply for a job at a major corporation, what can you do?
Consider the following benefits of owning your own small business.
Two articles in two days have shone light on the value of signage from both economic and constitutional perspectives. The first article ran in USA Today and was written by small business expert Steven Strauss. The article focused on how critical and cost effective it is for small business to use visible and creative signs.
Signs are the most basic and standard way that any business advertises. Sure, they are likely to put an add in a newspaper, and these days most business will probably be quick to get on Facebook, but the tried and true method of sticking a sign up outside their business will never go out of style.