Cloud Computing Comes to the Sign Industry

Technically speaking, “cloud computing” is simply software or data that’s housed in a location removed from users’ workstations. Most CRM software used by small businesses fits this description. But in general parlance, the term has become a more specific reference to web based applications that allow users to access software on PCs and/or mobile devices via the internet. The term “cloud” doesn’t refer to anything atmospheric but rather to the complex shapes drawn by people trying to visually describe the connections between networked servers and users


A Basic Guide to Pricing Signs, Banners, and Wraps

One of the most important and frequently asked questions from new sign makers is what do I charge? No other question has such potential for success or failure for a new business. No matter how well you know your equipment, no matter how good your designs are, if you fail in pricing signs right, you fail; period. So in the interest of increasing your chances for sign making success, we offer this beginners guide to sign pricing. We’ll look at industry standard pricing for the most common applications, guidelines for design and labor charges, resources for managing costs, and tips for adapting to regional differences. Let’s start with some basic guidelines for banners, vehicle graphics, and small signage.


Get Faster and More Accurate Sign Estimates with Estimating Software

While estimating software may not be at the forefront of your mind, the benefits it brings to your top and bottom line merit consideration. After all, estimating software does much more for your sign shop than just estimate; most products now enable you to estimate, manage your workflow, and print invoices. Investing in estimating software for your business can save you time and money, and set a structured pattern of growth that helps you as the owner guide your business to success.


How to Manage Your Finances and Watch your Sign Business Grow

Many sign business owners are easily scared off by the financial side of business. Sure, they know income and expenses should be meticulously tracked, but it is so easy to let these tasks fall by the wayside. Other sign business owners are diligent in keeping the books up to date, but fail to use financial insights to contribute to the growth of the business. Here are some tips to make sure this doesn’t happen to you.